LBBC’s Reach & Raise in Denver … and Beyond

Insight Articles
Insight Donor Stories
October 15, 2018
By: 
Jessica Betts, Associate Director of Development

This May, Living Beyond Breast Cancer held its 17th annual Reach & Raise: Philadelphia, bringing together more than 1,700 people for the all-ages yogainfo-icon class. But many people don’t realize that other Reach & Raise events are held around the country to raise money for LBBC’s programs and services.

One such location is Denver, which hosted on Sunday, September 16 for the seventh year.  A morning of yoga, support and connection, Reach & Raise: Denver was held again at Cheesman Park Pavilion. This year’s practice was be led by Denver local Brianna Obert, MSPT, CLT, RYT, with accompaniment from Damon Grossman, the Zen Drummer. The event featured gift bags, snacks and an expo with local vendors. For the first time, the Denver event included the option of chair yoga to increase accessibility for everyone wishing to participate.

Chico’s FAS — with its brands Chico’s, White House Black Market, and Soma — was the lead sponsor for Reach & Raise: Denver and joined local health system University of Colorado – Denver in welcoming participants as they supported LBBC’s programs and services for those affected by breast cancer. We are pleased that a portion of the proceeds from this event will directly assist women in Colorado through the Living Beyond Breast Cancer Fund, which provides small quality-of-life grants to those facing financial hardship due to a breast cancer diagnosisinfo-icon.

Jes Lucero, team captain of the Breast of Friends, has participated in Denver for 7 years and encourages everyone to try a Reach & Raise event: “Just do it! It’s an integrative yoga experience that is accessible to all levels, with absolutely zero judgement. I promise you won’t regret attending! You will feel the love and your life will never be the same!”

Memphis, Tennessee also hosted a Reach & Raise in May 2018 and upcoming events are planned for Tulane University in Louisiana and at the Living Beyond Breast Cancer Conference in Philadelphia, with more on the way. And, since developing Reach & Raise on the Road in 2016, more than 35 LBBC supporters around the world have held their own Reach & Raise yoga events in their communities, helping to spread the word about LBBC’s programs and services while raising funds to support them.

If you are interested in bringing Reach & Raise to your community, contact Maddie Pfeiffer at mpfeiffer@lbbc.org

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