Reach & Raise On the Road: Do-It-Yourself Yoga!

Insight Articles
Insight Donor Stories
December 15, 2016
Jessica A. Betts, Associate Director, Development

As part of the celebration of Living Beyond Breast Cancer’s 25th Anniversary, we took our signature fundraising event, Reach & Raise, on a road trip! Raising funds and awareness through a large scale yoga class has been a special initiative for LBBC for more than 15 years. Reach & Raise On the Road was an opportunity for people around the country — and around the world — to practice yoga in support of LBBC while spreading the word about programs and services we make available to those affected by breast cancer. 

Reach & Raise On the Road combined our annual yoga event with a Do-It-Yourself spirit. On September 17 and 18, yoga teachers, corporate partners and interested individuals hosted yoga classes in their home towns and raised funds for Living Beyond Breast Cancer. Presenting sponsor Tula Software came on board to help LBBC reach new supporters through the Credit for a Cause weekend, which gave people the opportunity to get a class credit at their local yoga studio when they made a donation to LBBC.

In all, more than 28 events were held, from Alaska to Chile, and from California to Connecticut. Caryn Antos O’Hara, a yoga instructor who has experienced breast cancer, hosted an event in Charleston, South Carolina, that raised more than $500. She had this to say about her event: “Sunday was such a beautiful day. I really wanted to bring something to Charleston that was different than all of the other yoga events, one that brought more depth and personal reflection to the experience. And we did it! ... I’m proud of the energy this event stirs, still honoring the ripple effect that it created. … It’s so important to do what we can to improve the quality of life for those who are living with, AND BEYOND, cancer.”  

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